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Why are numbers different in CrowdTangle, Page Insights, and Creator Studio?
Why are numbers different in CrowdTangle, Page Insights, and Creator Studio?

The answer: Different measurement techniques

T
Written by Tess
Updated over a week ago

The reason why you are seeing different values in CrowdTangle, Creator Studio, and Page Insights is because each surface is measuring different things.

Creator Studio shows metrics on videos that:

  1. You have uploaded.

  2. Were viewed during a specified timeframe, no matter when the videos were uploaded.

Page Insights shows metrics on videos that:

  1. You have posted, whether you uploaded them or shared them.

  2. Were viewed during a specified timeframe, no matter when the videos were uploaded.

Fun fact: Page Insights metrics are often slightly higher than Creator Studio metrics because Page Insights includes videos you have shared, whereas Creator Studio does not.

CrowdTangle shows metrics on videos that:

  1. Were uploaded or shared by any account you are looking at.

  2. Were posted on a specific date, no matter when the videos were viewed.

For more details on how CrowdTangle handles video views, check out our video views FAQ!

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